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Eight temporary electronic variable message signs have been deployed on the A9 between the Birnam and Moy, which display a number of road safety messages to drivers. These include “Don’t Drive Tired” and “Don’t Use Mobile Phones When Driving” to encourage responsible and considerate driving, as well as “Drive on the Left” in English, French, German, Spanish and Italian to assist visitors from overseas. For 2024, these signs were installed during the last week in March and will be in place until the start of November to cover the main tourism season. The estimated cost for installing and maintaining the signs in the 2022-2023, 2023-2024 and 2024-2025 financial years is £155,439.57 excluding VAT. The use of these signs on the A9 in future years will be considered through Transport Scotland’s ongoing assessment of the safety performance of the trunk road network.